The following Contents is serious stuff.
To put you in the mood, a good laugh will be helpful.
Todays Ted Goff cartoon may do just that.
Ted surprises me with a new cartoon every day.
He means business, and so do I.

www.newslettercartoons.com - Mostly Business by
Ted Goff
Table of Contents
| Preface | 1 |
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Chapter 1. where we realize that no matter how fair their wages are, our employees will soon run out of enthusiasm. So what is there to do? |
3 |
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Chapter 2.
where we realize that only Profit* inspires us to perform, while money
may only compel us to work. Profit is not always expressed in money. Exploiting
people is commercially disadvantageous. |
11 |
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Chapter 3. where more than nine out of ten employees will realize they do not. |
21 |
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Chapter 4. ... where the formula is given and the ills of our current industrial world are explained through this formula. Are you being exploited? |
27 |
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Chapter 5. ... where the cause of overproduction is identified as the inability to make money on sales, despite shortages. |
45 |
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Chapter 6. where we realize that inflation and unemployment are two shadows of inefficiency. It is inefficiency that we should fight. |
53 |
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Chapter 7. where we realize that in a continuously growing economy a government can provide services without collecting taxes. |
63 |
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Chapter 8. how government borrowing is pawning our tomorrow. |
69 |
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Chapter 9. where disadvantages of protectionism are outlined. Japanese industrial success rides delayed social awareness. |
73 |
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Chapter 10. why low-income families prefer welfare to low-income work, and how to reverse this attitude? |
77 |
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Chapter 11. alienation at work creeps into homes. |
81 |
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Chapter 12. what makes us hate our neighbour? |
83 |
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Chapter 13. growing and spreading frustration is the source. |
85 |
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Chapter 14. why murderers kill? |
87 |
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Chapter 15. how the burden longevity imposes on our economy can be turned into an advantage. |
89 |
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Chapter 16. where we understand why governments need wars to divert our attention. |
91 |
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Chapter 17. ... where we contemplate the emergence of man and realize that the development of workers social awareness and the bosses search for higher productivity lead from one MLU to the next. |
103 |
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Chapter 18. ... where we realize that the next MLU comes free for the employer, and only makes him and his workers wealthier. The formula of an A-Option enterprise is explained, and how with it, human relationships in industrial society will turn around for the better. |
119 |
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Chapter 19. where we feel embarrassed about attempting to inculcate loyalty into our employees. |
149 |
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Chapter 20. where we realize that Profit Sharing doesnt really exist. |
153 |
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Chapter 21. where we understand that the dark tunnel leading to socialism is another dead end. |
161 |
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Chapter 22. where we find out about the secret of Soviet strength: workers were able to make Profit easier than under our capitalist system. Not money, but Profit! |
169 |
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Chapter 23. where we understand that the employee carries risks Peering into your colleagues pay-cheque is unethical under todays MLU for good reason. Are there men of many talents? |
175 |
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Chapter 24 where we see some aspects of implementation. |
185 |
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Chapter 25 how two out-of-a-job fellows introduced the entrepreneurial mode of labour utilization. |
191 |
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Chapter 26 … clarifying the different interests at the workplace. |
205 |
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Chapter 27 where we come closest to it. |
208 |
| Happilog | 222 |
| About myself | 223 |
|
Glossary |
226 |